Meet Michelle Ford & Shelly Andruchow
The mother and daughter duo behind Black to Basics came up with their business aspirations after moving to Quesnel in 2014. Shelly Andruchow and Michelle Ford noticed a desperate need for quality undergarments in the community noting that big-box stores just can’t offer quality bras that women’s bodies deserve.
The upscale bra boutique has proven to be a success with countless thankful women streaming through their doors everyday. Michelle notes that she and Shelly have become close with many of their customers, “the relationships we build with our customers are long-lasting and genuine.”
These two entrepreneurs put value in listening to their patrons, “it’s wonderful getting to make choices that matter to the people who frequent our business,” says Shelly.
Keeping selections affordable for the community of Quesnel is vital in promoting a shop local mentality. There are too many other options online and with Prince George just next door, Shelly and Michelle knew it was an essential business move and a way to ensure a prosperous future for the local economy. They both love the family-oriented community and want to see it flourish.
Michelle and Shelly want to let you in on a little secret about Quesnel. If you haven’t been to the Corn Maze, you need to check it out. It’s great for everyone, but get there when you can as it is seasonal.
Genuine. Unique. Supportive.
Black to Basics is Quesnel’s Bra Boutique! Come in and get a professional fitting with their friendly staff. A proper fit is worth it as it makes a world of difference in your posture, comfort, support and appearance.
Black to Basics caters to all women. There is no size or shape that their specialists can’t fit. Be astounded at the difference a quality bra and fit can make.
Black to Basics carries everything from basic everyday essential bras, to sassy and sensual bras “for play and everything in between.”
Discover quality panties, nylons, accessories, nursing bras, pajamas, slips, shape-wear and bath products as well. Only the best designer, high-end brands are stocked, such as Calvin Klein, Blush, Warners, Olga, Lemon Leggings, Parfait, Elomi, Maidenform, Freya and more.
Come in and experience the exceptional, top-notch service at Black to Basics. There is zero buying pressure, so feel free to browse without commitment.
“We aim to provide perky service and all of our knowledge to best serve you,” says partners Shelly and Michelle. “Quality and comfort are top priority right along side affordability.”
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